Alan Partridge Wiki

Swaffham Country Fayre 1997

Swaffham Country Fayre was an outdoor event at or near Swaffham, Norfolk, presumably held every year.

Billboard at one of the entrances

In 1997, Alan Partridge was invited to judge the vegetable competition and host the event over the loud speaker system. He made little effort to judge to vegeatables, and left early after people stopped paying attention to him over the loud speaker.